Privacy policy and cookies

Privacy policy & cookies Vreugdenhil Dairy Foods – English 

Last updated: July 15, 2025

This is the privacy statement of Vreugdenhil Dairy Foods. We are happy to explain which digital data we process and why.

Who are we?

Vreugdenhil Dairy Foods B.V., located at Arkerpoort 5, 3861 PS Nijkerk. We highly value privacy and explain below which data we process, why, and how we handle it.

Which personal data do we collect?

We collect personal data when you visit our website, fill in a form, or contact us. This may include:

• Name, email address, telephone number (when filling in contact or registration forms)
• Company details (for quotation requests or business inquiries)
• Content of your message or request
• Technical data: IP address, browser, device type, pages visited, click and scroll behavior
• Other data you provide yourself (such as feedback or attachments)

For what purposes do we use this data?

We use your data for the following purposes:

• Answering your questions or requests
• Handling appointments, registrations, or downloads
• Improving and securing our website
• Sending newsletters (only if you signed up)
• Measuring website usage and optimizing our services (only with your consent)
• Executing marketing and advertising campaigns (only with your consent)

With whom do we share data?

We only share personal data with:

• Trusted IT providers and hosting partners for managing our website and systems
• Marketing and analytics tools (such as Google and Meta), only if you have given consent
• Never with third parties for commercial purposes

All parties we work with are required to respect your privacy and process data securely.

How do we protect your data?

We take appropriate technical and organizational measures to protect personal data against loss or unlawful use. Examples include secure connections, access control, and up-to-date software.

Your rights

You have the right to:

• Access, correct, or delete your data
• Withdraw your consent (for example, for newsletters or cookies)
• Object to certain processing activities
• File a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens)

Please contact us via privacy@vreugdenhil.nl if you would like to exercise any of these rights.

Cookies and similar technologies

We aim to inform you as openly and fully as possible about the cookies used. We use cookies to improve your user experience on our website. Below you will find further explanation about cookies, their purposes, and how to opt out if you wish. Through this webpage we will keep you informed about developments regarding cookies.

What are cookies?

Cookies are small text files stored on your device when you visit our website. They allow us to keep track of information about your visit.

Which cookies do we use?

We use:

• Functional cookies: necessary for the operation of the site. These are always placed.
• Analytical cookies: measure website use anonymously, e.g., via Google Analytics.
• Marketing cookies: to measure and optimize advertising campaigns, e.g., via Google Ads, Meta Pixel (Facebook/Instagram), and Microsoft Clarity.

What do we measure?

• Clicks on buttons, our phone number, and our email address
• Form submissions (such as contact and callback requests)
• Newsletter subscriptions and document downloads
• Visitor behavior such as page views, scrolling (e.g., 50% and 75% of a page), and video views

Consent and settings

On your first visit to our website, we ask for your consent via a cookie banner for placing analytical and marketing cookies. You can always adjust your preferences via the cookie banner or your browser settings.

Cookie retention period

Depending on the type, retention periods may vary up to a maximum of 24 months.

External parties

For the mentioned analyses and advertising, we use external services. We always ensure that your data is adequately protected, for example through appropriate contractual agreements.

Processing, location, and legal basis

We process data in accordance with the General Data Protection Regulation (GDPR).

Your data is processed in Europe, in line with GDPR. The GDPR provides legal bases that allow us to process your personal data. For contacting us or sending samples, the basis is the performance of a contract (Art. 6(1)(b) GDPR). All other processing requires your consent (Art. 6(1)(a) GDPR).

We set up data storage and processing in line with GDPR as follows:

• Server location in the EU: The server-side tagging container runs on a server in Western Europe (via Google Cloud), ensuring that data stays within the European Economic Area (EEA).
• Data minimization: We decide which data is or isn’t forwarded to external parties such as Google Analytics, limiting data collection and sharing to what is necessary.
• No automatic personal data processing: We ensure that sensitive or identifiable information (such as IP addresses, email addresses, or user IDs) is not automatically forwarded unless explicit consent has been given.

Questions or contact

Do you have questions about this privacy statement or about your personal data? Feel free to contact us via privacy@vreugdenhil.nl